Study: average Sports Fan follows six to eight different sports


The average Sports Fan follows six to eight different sports. Marketers are challenged to capture fans’ attention. Sports Poll data has consistently shown that the average person is an “Avid” Fan of two to three sports. By targeting the “Avid Fans”, marketing campaigns have a much better chance of being noticed by the audience that is paying the most attention, and is likely driving their business. At 85 million, the National Football League has the largest number of Avid Fans, followed by college football (64 million) and Major League Baseball (53 million). — TNS
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Are you average? How many sports do you follow?

I had to think about this.........

I follow NASCAR, NFL, NHL, MLB, loosely follow College football and basketball, used to follow the Arena Foot Ball League

I guess I am slightly below average

I tend to follow teams instead of sports as a whole, but I pay reasonably close attention to major league baseball and the NFL, a little less to the NHL, and a whole lot of attention to the Dayton Flyers.

NASCAR, NHRA, and NFL... Way below average for me. I like hockey, but don't really follow it much - if it is on and I sit down to the TV, I will watch it.

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